Elure™ is the first and only skin-lightening product that works by directly breaking down melanin. The active ingredient is combined with an Activator that initiates the process to diminish the dark pigment in the skin. Most other skin lightening creams work by preventing the production of melanin and taking longer to show effects. Elure is the first scientifically proven enzymatic skin lightening treatment that temporarily reduces melanin to reveal a visibly lighter, more radiant, and exceptionally luminous skin tone. It does not contain Hydroquinone.

Based on a research article in the MedEsthetics Magazine for Medical Practitioners, a head-to-head study of the “elure Advanced Skin Lightening product” as compared to the 2% hydroquinone cream appearing in the December 2011 issue of the Journal of Cosmetic Dermatology, showed positive results for elure. Researchers noted that clients treated with elure showed significant skin lightening in only eight days.

Always remember that topical creams are a temporary, ongoing process while Laser treatments are longer lasting and have deeper results.